Radio Advertising News: TV Watching Declines. Radio Still Strong.

This article originally appeared on Radio Ink, reposted with permission of the publisher. That’s according to a 2019 prediction report released by Deloitte Global, which also predicts radio revenue will hit $40 billion in 2019, an increase of 1% over 2018 (and more than half the global radio revenue). The firm predicts that radio’s weekly…

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Radio Advertising News: P&G is the Fastest Growing Advertiser On American AM/FM Radio

This article previously appeared on the Westwood One blog and is re-posted with permission from the author. Why Is P&G The Fastest Growing Advertiser On American AM/FM Radio? by Pierre Bouvard Media Monitors, the firm that monitors ad occurrences on thousands of U.S. radio stations, is out with their tally of 2018 U.S. top advertisers.…

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