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Eugene Area Radio Stations

97.7 KEQB, “La Que Buena”

EARS Member Station

97.7 KEQB, “La Que Buena”

Formats: Hispanic

KEQB 97.9

97.7 KEQB, “La Que Buena” is Lane County’s only FM Spanish language radio station. Featuring a “Regional Mexican” music format, La Que Buena’s live and local programming is powered in middays by Eugene’s own “Lupita.”


925 Country Club Road Suite 200
Eugene,OR 97401
Phone: 541.484.9400
Fax: 541.344.9424

Sales Personnel

John Tilson

Dave Wiles

Key Demographics

With Lane County’s over 30,000 Hispanic residents 97-7 KEQB, “La Que Buena,” is the community’s source for great music, entertainment, news sports and weather.

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